Develop and implement marketing campaigns across various channels
Conduct market research to identify trends, customer preferences, and competitor activities.
Manage content creation for email campaigns, blogs, social media, and marketing collateral.
Optimize marketing automation and lead nurturing processes through email, content, and social channels.
Track, measure, and report on campaign performance and adjust strategies accordingly.
Assist in the organization of promotional events, trade shows, and conferences.
Maintain the company’s CRM and marketing database with accurate and up-to-date information.
Collaborate with sales and product teams to align marketing strategies with business goals.
Bachelor’s degree in Marketing, Communications, Business, or a related field.
2+ years of experience in a marketing role, preferably in a similar industry.
Proficiency with digital marketing tools and platforms (e.g., Google Analytics, SEO tools, CRM systems, email marketing software)
Experience with social media management and paid advertising campaigns is desirable.
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